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Mercedes-Benz Fashion Week comes to a close after its second season at Lincoln Center

February 18, 2011

Designers, Editors and Guests celebrate another successful season in Damrosch Park and welcome sixteen new designers to Mercedes-Benz Fashion Week.

New York, NY (February18, 2011)- Today the Fall 2011 collections of Mercedes-Benz Fashion Week New York ended with the L.A.M.B. show by musician and designer Gwen Stefani and Ivana Helsinki’s vision for the coming winter. The second season of shows at Lincoln Center saw over 85 onsite shows, among them 16 new designers that showed for the first time, as well as 16 associate members presenting in other locations.

“This was an outstanding season,” said Peter Levy, Senior Vice President and Managing Director of IMG Fashion Worldwide. “We are delighted at the close of the second season at Mercedes-Benz Fashion Week at Lincoln Center and excited that we continue to grow with each season. As the Fall 2011 collections are coming to an end, we already look forward to the shows in September.”

Over the course of eight days designer runway shows and presentations were hosted by established brands and emerging designers such as The Heart Truth’s Red Dress Collection, Nicholas K, Porter Grey, BCBGMAXAZRIA, Richard Chai,Duckie Brown, Luca Luca, Mara Hoffman, Tadashi Shoji, Eva Minge, ChristianSiriano, W Hotels Global Glam, Irina Shabayeva, Ruffian, Tess Giberson, PerryEllis, Farah Angsana, Norman Ambrose, Rebecca Taylor, Rebecca Minkoff, Tommy Hilfiger Men’s, Nicole Miller, Joy Cioci, Cynthia Rowley, Academy of Art University, Venexiana, General Idea, Binetti, Jill Stuart, Prabal Gurung, ADAM, MANDY COON, Vivienne Tam, Mik Cire, Charlotte Ronson, Maisonette 1977, G-Star RAW, Toni Francesc, Derek Lam, Timo Weiland, Lela Rose, DKNY, Calvin Klein Collection Men’s, Tory Burch, Yoana Baraschi, Max Azria, Diane von Furstenburg, CYNTHIA STEFFE, Y-3, Carmen Marc Valvo, Custo Barcelona, Behnaz Sarafpour, Tommy Hilfiger, Zang Toi, Jenny Packham, Callula Lillibelle, Carolina Herrera, Carlos Miele, Tracy Reese, Donna Karan New York, Sachin+Babi, Monique Lhuillier, pamella roland, Betsey Johnson, Chado Ralph Rucci, GUiSHEM, Sergio Davila, Trias, Badgley Mischka, Vera Wang, Jen Kao, Diesel Black Gold, Bibhu Mohapatra, Hervé Léger by Max Azria, Dennis Basso, J. Mendel, Tibi, Frank Tell, Narciso Rodriguez, Mackage, Yigal Azrouël, VACCA, Michael Kors, Nanette Lepore, Herchcovitch;Alexandre, Adrienne Vittadini, Milly by Michelle Smith, Helen Yarmak, Allegri, CHRISTIAN COTA, Anna Sui, Odd Molly, Elie Tahari, b michael America, Ralph Lauren, Son Jung Wan, Calvin Klein Collection Women’s, Elene Cassis, Naeem Khan, LUBLU Kira Plastinina, L.A.M.B. and Ivana Helsinki. 

The newcomers to Mercedes-Benz Fashion Week included Allegri, Callula Lillibelle, CHRISTIAN COTA, Elene Cassis, Frank Tell, G-Star RAW, GUiSHEM, Irina Shabayeva, Joy Cioci, LUBLU Kira Plastinina, Maisonette 1977, Porter Grey, Sachin + Babi, Son Jung Wan, Tess Giberson and VACCA.

Celebrities spotted at the event to lend their support for their favorite designers included Matthew McConaughey, Debra Messing, Catherine Zeta-Jones and Michael Douglas, Bette Midler, Alan Cumming, Emma Roberts, Fergie, Kanye West, Joan Rivers, Julia Stiles, Jerry Seinfeld, Petra Nemcova, Kelly Osbourne, Kelly Rutherford, Samantha Ronson, Amanda Hearst, Kim Kardashian, Iman, Veronica Webb, Katrina Bowden, Kelly Rowland, Jennifer Love Hewitt, Lo Bosworth, Angelica Huston, Sean Lennon, Russell and Angela Simmons, Olivia Palermo, Michelle Trachtenberg, Karolina Kurkova, Gabrielle Union, Denise Richards, Lauren Bush, Greta Gerwig, Nigel Barker, Mena Suvari, Kristin Chenoweth, Joan Rivers and many others.

On the final day of Mercedes-Benz Fashion Week, global publisher of interactive entertainment 505 Games, global fashion, entertainment, and media company IMG, and world-renowned online gaming developer Funcom announced the pre-launch of Fashion World Live. Fashion World Live is the first interactive online entertainment platform for fashion lovers and the first to fully integrate fashion brands into social media.

As Mercedes-Benz Fashion Week comes to a close, we are reminded that it would not have been possible without the support of our sponsors; Mercedes-Benz, DHL, American Express®, Maybelline New York, TRESemmé, Starbucks Frappuccino® Coffee Drink, W Hotels Worldwide, AOL Inc., Diet Pepsi, Kim Crawford Wines, ideeli, FIJI Water, and The Heart Truth® Campaign as well as the following media outlets: The New York Times, Women’s Wear Daily and Getty Images.

For more information please visit us online at

Follow us on Twitter @mbfashionweek and on Facebook on the Mercedes-Benz Fashion Week Facebook!


Tace Samet
IMG Fashion

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